The small South Island town of Blenheim is considering changing its name to Marlborough City.
A group of business people from the region have floated the idea of changing the town’s name so that it links to the iconic Marlborough name.
They believe Marlborough was now widely recognised because of the wine industry, but hardly anyone knew where Blenheim was.
So far the reception to the idea has been mixed. In fact a lot of the reaction has been negative.
Blenheim was in the news earlier this year for holding the record as the largest town in New Zealand without a set of lights.